by Kristina Gorr | May 30, 2025 | Writing Tips
You have to say something 7 times before it sticks… are you giving up before you hit the magic number? “If I post the same thing on LinkedIn that I shared in my newsletter…won’t people unfollow me?” Nope! “I already posted about XYZ, so we can’t post that...
by Kristina Gorr | May 16, 2025 | Marketing Ideas To Attract Customers
Here are 6 principles to live by if you want to be a more effective writer: Less is more. (Brevity matters) Make reading easy. (Use simple language) Design for easy navigation. (Strategic message structure) Use enough formatting but no more. (Intentionally use bold,...
by Kristina Gorr | May 16, 2025 | Marketing Ideas To Attract Customers, Writing Tips
Here is the difference between “messaging” and “copy” – pizza style. 🍕 Let’s say you are craving Hawaiian Pizza for dinner. Depending on where you order it, your Hawaiian pizza will look (and taste) different: 🍍 15 years ago, I ordered Hawaiian pizza while in Hawaii...
by Kristina Gorr | May 12, 2025 | Strategy
How fares thine health? May this missive find you in good spirits, and that the coming Spring brings forth bountiful blessings. Wow – the English language has changed a bit since the 1700s, huh? It’s natural for language to change and evolve over time, and one thing...
by Kristina Gorr | Feb 27, 2025 | Uncategorized
When you do cross the line from needing an editor for your writing… and not? Most people say no to an editor when it comes to quick 1:1 emails, instant messages, and text messages but yes to longer, more important messages. The reality is…there is no line. You don’t...
