The Crafted Voice Blog
Tips and resources for entrepreneurs looking to leverage their brand voice and a data-driven communications strategy to grow their business.
What Is Marketing Mix And Its Example?
What’s your favorite flavor combo? Personally, I don’t think you can go wrong with peanut butter and dark chocolate. A close second is dark chocolate and sea salt…or maybe milk chocolate and caramel? (If you’ve spent more than an hour with me, or read this blog, it’s...
How Do You Create A Marketing Strategy For A Small Business?
A marketing strategy for a small business is like a game plan for the next basketball game. Ensure your marketing strategy is a star player.
What Are The Marketing Strategies Used By Companies?
Don’t let your business dry up like SpongeBob Squarepants. Implement these tips from successful marketing strategies used by companies.
What are the 5 main marketing strategies?
What marketing strategies are best for your small business? Dive into marketing lessons from the princess bride to guide your decision.
What is a 3 month marketing plan?
A great marketing plan blends strategy with action by outlining the steps a business should take. Learn what that includes and how to create one.
What is a marketing strategy for small business?
Charting a marketing strategy for small business map is the key to supporting your business goals. Learn how to find your “X marks the spot”!
How can I promote my small business?
Explore genuine, authentic ways to promote your business that will flow naturally from you and your team.
What does AI have to say about your brand voice?
“Training” AI on your brand voice is critical to protect your brand from embarrassing marketing blunders. Learn how establishing brand voice guidelines impact your business goals and help you train AI to assist you.
Establishing Brand Voice Guidelines For Small Business
Two words: person’s name. A famous actress who shares the name of my brother’s childhood pet ferret... Her show was called “I Love_____” A bouncy _____ that kids play with that goes really high when thrown against the ground. Lucille BOUNCY! That’s what my...
Finding Your Business’s North Star: Customer Persona
In modern day storytelling and strategy, setting your own North Star – the person to whom you are speaking and trying to sell your product or service – provides purpose, stability, and direction to your messages.
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